Client

Type

Year

Velour & Co

Brand Identity

2023

Project Info

Crafted comprehensive Brand Guidelines for Velour, designed to ensure a cohesive and impactful identity. These guidelines include: Logo Guidelines: Clear usage rules to maintain consistency across all applications. Color System: A thoughtfully curated primary and secondary palette with practical examples. Typography System: A type scale with detailed usage examples for a unified brand voice. Brand Imagery Library: A collection of visual assets to communicate Velour's essence. Brand Principles: Core values to guide every aspect of the brand's communication. The result? A clear roadmap for Velour to build and sustain a recognizable and timeless identity.

Services

Branding Design System