Crafted the complete rebranding and digital presence for Robin Carels, a fine line tattoo artist known for his clean, minimalist work. The focus was on building a refined online identity that mirrors the precision and subtlety of his tattoo style. Designed a sleek, responsive website that not only showcases Robin’s portfolio with clarity and elegance, but also improves user experience through intuitive navigation and booking integration. Alongside a cohesive visual identity. The digital redesign positions Robin’s brand with a calm, confident, and professional tone across all touchpoints.